10 ways to boost engagement on your Facebook Page

Since Facebook’s big algorithm update earlier this year, I keep hearing complaints about poor reach on Facebook business pages. And while it’s true that organic reach has taken a hit in recent times, what really makes me angry is so-called social media ‘gurus’ claiming that Facebook is now only a ‘pay to play platform’. The reason it makes me angry is because it highlights how some people really don’t understand social media properly. […]

Are you ready for Cambridge Social Media Day 2018?

Hello again! As you might have already heard, I have some huge news for you.

I have been working on a really exciting new project for a few months now and I can’t wait to tell you more… but first, let me give you a little bit of the background story. […]

The Times They Are a-Changin’

It’s been almost two years since I started my own business and a lot has changed since then, especially in the world of social media. In fact, when it comes to social media, the only constant thing that you can rely on is the constant change. New platforms are emerging, new features popping up on all platforms and updates about how to use them are becoming more and more frequent. […]

What I learnt this week… delivering great presentations and the future of work

What I learnt this week… delivering great presentations and the future of work

The past week was another exciting and super busy one for me. On Monday, I got back from my Easter trip down to Cornwall, where I managed to unplug completely (not 100% voluntarily, though, because our cottage didn’t have a proper wifi connection). On Tuesday, I had to jump straight back in and catch up with everything that happened over the previous few days.

And believe me, a lot had happened! […]

Latest Instagram updates and new features you shouldn’t miss

Social media is constantly changing and platforms are introducing new features and updates faster than ever. As a result, it can be difficult for freelancers, small business owners and everyone else with limited time resources (we all only have 24 hours in a day) to keep up. […]